Double Up Food Bucks would not exist — much less be such a success — without the support of our many partners. The program’s success is rooted in partnerships with major organizations providing critical funding support, local markets that bring the program to life in their communities, and other organizations that help extend Double Up’s impact with targeted outreach and complementary programming.
Double Up Colorado is a statewide partnership led by LiveWell Colorado. There are more than 50 partners involved including:
LiveWell Colorado increases access to healthy eating and active living by removing barriers that inequitably and disproportionately affect low-income communities and people of color. LiveWell convened the planning process for this grant opportunity, bringing together 35 organizations from 19 counties to identify shared values and priorities, querying local food policy councils through the Colorado Food Policy Network, and capturing feedback from other local partners. LiveWell is the project director and supports all aspects of Double Up Colorado.
Colorado Department of Human Services (CDHS) is the state agency responsible for administering the Supplemental Nutrition Assistance Program (SNAP, formerly food stamps) and fully supports the Double Up Colorado Food Insecurity Nutrition Incentive (FINI) Project. Since 2011, CDHS has worked with the Colorado Farmers Market Association (CFMA) and markets and partners around the state to increase SNAP participants’ access to fresh fruits and vegetables at farmers markets via electronic benefit transfer (EBT) machines and other supports. CDHS strongly believes that this program will benefit many Coloradans struggling to make healthy food choices and is committed to supporting outreach to SNAP participants in the relevant counties. CDHS has provided EBT machines at no charge to farmers markets in Colorado through a USDA grant for the past three years.
Colorado Farmers Market Association is a membership organization that includes 42 total markets located across the state. CFMA’s role in Double Up Colorado is to provide guidance and technical support to participating markets and collaborate with LiveWell on market outreach and coordination; work with the evaluator to monitor progress toward program goals; share best practices among participating markets, and prepare project and financial reports. CFMA currently provides technical assistance to markets on SNAP and incentives and is evaluating the effectiveness of these efforts. Thirty five farmers markets and farm stands participated in Double Up Colorado in year one.
The Colorado Health Foundation focuses on helping Coloradans live their healthiest lives by advancing opportunities to pursue good health and achieve health equity through grantmaking, policy and advocacy, strategic private investments, and convening to drive change.
Cooking Matters Colorado (CMCO) is a statewide SNAP Ed provider of nutrition and food skills education, partners with more than 280 organizations, including farmers markets, grocery stores, food pantries, and other community organizations, to ensure low-income residents have access to healthy food. CMCO has connected more than 79,000 families in need with high-quality, research-based nutrition education in 51 of Colorado’s 64 counties. CMCO offers onsite nutrition education to Double Up Colorado sites to increase participants’ understanding of the nutritional value of fruit and vegetable consumption, as well as how to prepare these foods in delicious, healthy meals.
Boulder County Public Health (BCPH) implements Harvest Bucks, a program within BCPH’s Built Environment and Health Eating Active Living (HEAL) Program that seeks to increase health equity by improving access to fruits and vegetables for Boulder County’s low-income residents. The Harvest Bucks Program, a core partner of Double Up Colorado, incentivizes fruit and vegetable purchases at Boulder, Longmont and Denver farmers markets for SNAP participants; provides education and outreach; and tracks and evaluates program effectiveness. Boulder is a StrikeForce county.
The Colorado Department of Agriculture, the Colorado Fruit and Vegetable Growers’ Association, and Rocky Mountain Farmers Union collectively partner with the majority of fruit and vegetable growers all across the state. These organizations identify and elevate new direct market opportunities for Colorado growers, including to underserved and lower-income communities that might lack access to fresh foods. They support Double Up Colorado by encouraging their members to participate in Double Up at partner farmers markets and retailers, and educating their members about ways to communicate and engage with SNAP participants that will encourage repeat customers.
The Anthem Foundation is the philanthropic arm of Anthem Inc. Since its establishment the foundation has granted more than $165 million in grants to organizations that support its Healthy Generations program.
Additional Key Partners
Boulder County Department of Housing & Human Services
Boulder County Department of Parks & Open Space
Boulder County Farmers Market Association
City & County of Denver Office of Children’s Affairs
City of Boulder
City of Greeley
Denver Department of Human Services
Denver Environmental Health
Denver Health Foundation
Denver Urban Gardens
First Southwest Bank
Garfield County of Public Health
North Colorado Health Alliance
Region 10 League
San Luis Valley Local Foods Coalition
Weld County Department of Public Health & Environment
Where Food Comes From